Taipei City Government

In an effort to attract more Malaysian and Singaporean tourists, the Department of Information and Tourism (TPEDOIT) joined hands with Malaysian singer-songwriter Namewee to unleash a new tourism promotion clip on August 25.
 
The spotlight attracted 300,000 views within 24 hours of publication.
 
This is the second collaboration between TPEDOIT and Namewee. Roughly 1 year after the success of the previous clip, Namewee returns in “Fun Taipei Funny Ads ft. AMOi-AMOi” to introduce viewers to Taipei travels focusing on topics such as Taiwanese drama, variety shows, and pop music. The spotlight also featured well-known tourist attractions such as Taipei 101, Sun Yat-sen Memorial Hall, National Palace Museum, Dadaocheng, Chiang Kai-shek Memorial Hall, riverside parks, night markets, and more.
 
Namewee pointed out one of the highlight of the clip is to highlight the differences in cuisine and lifestyle Singaporean and Malaysian tourists may encounter in Taipei. While similarities do exist – such as Lo Mai Kai and Bi Ge, Bakkutteh and Yao Dun Pai Gu, the delicacies are still quite different.
 
According to TPEDOIT, Malaysian tourists account for the lion’s share of tourist from Southeast Asia topping 528,019 in 2017. Compared to 394,326 visitors in 2013, the latest figures indicated a growth of 33.9-percent. The number of Singaporean tourists also jumped from 364,433 in 2013 to 425,577 in 2017 – showing a growth of 16.68-percent.