Taipei City, BMW Taiwan Join Hands to Build Universiade Shuttle Fleet
With the 2017 Summer Universiade in Taipei taking place between August 19 and 30 in Taipei, BMW Taiwan (UPGO) will supply 200 all-new, 7-series BMW vehicles to provide shuttle services for FISU members, heads of delegations, and over 300 VIPs during the games.In addition, BMW Taiwan will also sponsor costs such as license tax, fuel tax, compulsory insurance, and national highway tolls, as well as the Universiade car decal placed on the car’s frame. The overall support provided by the company exceeds NT$170 million in value. During his address at the press conference, Mayor Ko Wen-je expressed his gratitude to BMW Taiwan for providing 200 BMW vehicles to the Universiade Organization Committee for transportation of guests, creating a positive impression during their visit in Taipei.The Vice President of BMW Taiwan’s business office Wu Han-ming remarked that the upcoming Summer Universiade will be the biggest international sports tournament to take place in Taiwan. Through the 200 7-series vehicles, he hopes that the guests and VIPs at the games will be able to experience the sheer driving pleasure promoted by BMW.Known as a leading luxury car brand, BMW has sponsored major sports events around the world, including the 1972 Summer Olympics in Munich and the 2012 Summer Olympics and Paralympics in London.Since its founding in 1972, the group has served as the local importer of BMW. The company shares a common belief with BMW Germany and proactively takes on the social responsibilities of businesses, contributing to efforts in education and environmental protection.